Mosaic Live wanted a brand identity that reflects the true spirit of their team.
After the phase of discovery, their inner culture started to clarify who they are and what they stand for, which is teamwork deeply rooted in the members’ creative freedom, highlighting the beautiful individuality that makes each event unique.
Their logo features a bold, solid typeface and a cursive-looking signature for the word “Live,” written by one of their team members. A distinctive depiction of their personal commitment to every project.
The high-contrast colour palette was designed to create a strong recall of who they are.
The line is an extension of their personality. It acts as a signature unique to each page that can help connect multiple touchpoints into one consistent system.
It’s an element of the brand that aims to inspire everyone to create more beyond expectations and do it with confidence.
The illustrations are a rare appearance where Mosaic Live express with full creative freedom their diversity as a team and the uniqueness of every moment in the events they create.
